Design
Content architecture, templates and administration paths defined with the teams who will work in them every day.
Technology · Shopify
Shopify, to launch quickly without patching later.
We design, develop, integrate and evolve Shopify stores for organizations that want to launch quickly without getting stuck as soon as the catalogue, the integrations or the volumes grow.
What we do
Design, develop, integrate, evolve.
We work across the full life of the platform, from initial framing to the changes that follow the launch.
Development
Custom theme, modules and extensions, versioned code, separate environments and review before every release.
Integration
Connection to the systems already in place: data, accounts, marketing tools and business applications.
Evolution
Adjustments, new sections and technical upgrades planned with you, without rebuilding the platform.
Your concerns
The questions an organization asks before choosing.
- How far can we customize without leaving the framework?
- The storefront can be customized extensively through the theme and extensions. Checkout and the admin, however, follow the platform's rules: we check early that your needs fit inside that frame rather than working around it.
- What happens if we depend on too many apps?
- Every app adds a recurring cost, a dependency and a breaking point at update time. We separate what deserves an app, what deserves development, and what deserves neither.
- How do we connect Shopify to our ERP and stock?
- Through the platform APIs, an off-the-shelf connector or a dedicated exchange service. We first define which system is authoritative for product, price and stock, then the direction and frequency of exchanges.
- Does our data stay usable elsewhere?
- Products, customers and orders are reachable through the API and exports. We document what lives in Shopify and what lives in your systems, so that changing platform stays a decision rather than a wall.
In practice
The standard first, custom work where it counts.
Shopify moves fast when you accept its framework. The work is to place customization effort where it actually changes selling, and nowhere else.
Model framing
Catalogue, variants, markets and delivery modes checked against native capabilities before any mockup.
Custom theme
A storefront built around your journeys, maintainable by your teams without depending on a visual editor.
Extension choices
Every app assessed on recurring cost, maintenance and effect on performance.
System exchanges
Orders, stock and customers synchronized with the ERP, PIM or tool that owns them.
What we settle before development
- Native or built
- What the platform already covers, and what justifies code.
- App or code
- Recurring subscription cost against the one-off cost of maintained development.
- Source of truth
- The system that is authoritative for product, price and stock.
- Way out
- What stays exportable if the platform changes one day.
Integrations
A platform connected to what you already use.
We start from your existing systems and the interfaces they expose. The exact scope is defined during framing: it depends on each system, not on the technology alone.
Data and accounts
- Directory and authentication
- User accounts
- Internal databases
- Internal APIs
Marketing and content
- Email tools
- Campaign management
- Translation and multilingual
- Media library
Business applications
- CRM
- ERP
- Forms and requests
- Customer service tools
Measurement and compliance
- Analytics
- Consent management
- Logging
- Accessibility
The right fit?
What tips the decision towards Shopify.
Shopify is a hosted platform. Technical operations are taken care of, in exchange for a functional framework you have to accept.
Decision criteria
- Fast time to launchA working selling foundation without building payment, security or infrastructure.
- Delegated operationsHosting, updates and availability handled by the platform.
- Autonomous marketing teamProducts, content and promotions managed without daily technical involvement.
- Multichannel sellingOnline store, points of sale and external channels driven from one catalogue.
- Extension ecosystemCommon needs covered without development, provided the choices stay disciplined.
Counterparts to accept
- Imposed frameworkCheckout and the admin follow platform rules, which evolve without you.
- Recurring costsSubscription, apps and fees tied to the chosen payment setup add up with volume.
- App dependencyA need covered by an app depends on its vendor, its price and its longevity.
- Limited business logicHighly specific rules end up outside the platform, in a service to maintain.
If the analysis shows another foundation serves your need better, we say so and point you to the right option.
Operations
What keeps the platform steady after launch.
Operations are not a contract separate from the project: they are prepared during design and continue at the pace you choose.
Environments
Separate development, staging and production, with the same deployment path every time.
Updates
Dependencies and versions tracked and tested before they are applied.
Security
Access management, logging and fixes applied according to their severity.
Backups and recovery
Verified backups and a documented restore procedure.
Monitoring
Availability, errors and response times watched, with a regular review.
Handover
Documentation and code handed to your organization, with no imposed dependency.
Use cases
What it actually looks like.
Three contexts where this approach changes daily life for teams. The interfaces shown are mockups made by our team to illustrate the point, not client projects.
Live
- Design
- Build
- Content
- Live
A first store that holds
An online selling foundation built on the standard, without technical debt from day one.
Page compositionLive
- Header
- Sections
- Call to action
A theme rebuilt without breaking things
A storefront rebuilt around real journeys, keeping the existing catalogue.
Tracked in the ERP
- Quote
- Order
- Picking
- Shipping
Orders passed back to the ERP
A regular exchange between the store and the systems that handle stock and invoicing.
Your project
Let’s talk about your next platform.
Share your objectives, technology environment, and constraints, and we will explore how to integrate the platform into your organization.
- A precise need or one still to define
- Architecture discussed before technology
- Collaboration with internal teams